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Asset Tracking For Retailers - The New Age

Adapt Ideations • Mar 25, 2019

Has anyone else realised that customer service is no longer enough to keep regular customers?

FRESH PRODUCE

Use Of Asset Tracking And Blockchain.

Has anyone else realised that customer service is no longer enough to keep regular customers? It has not only become about rewarding loyalty, having the lowest prices but now about ensuring pristine quality of products offered on shelves with the help of end-to-end visibility. But how could this be possible you are thinking…through the use of asset tracking and blockchain combined together of course.


Essentially blockchain is a distributed immutable ledger that successfully keeps track of all entries input into the ledger. Only certain entities that have access to the ledger are able to view the blockchain and make entries. FAO points out that food wastage has become such a huge problem that one third of food produced is wasted each year. Not to mention mislabeling, misinterpretation, tampering or substituting products or ingredients into some food, which make it not consumable.


Blockchain Technology - A Game Changer.

Using a blockchain in this instance would be a game changer, strengthening partnerships and relationships between manufacturers, suppliers, distributors and most importantly customers. Blockchain is already beginning to be used in some larger companies such as Walmart, IBM, Nestle and Unilever. Consider the impact if this expanded to many more brands and supermarkets globally.


The increasing number of outbreaks related to food has created a cautious and sometimes uneasy relationship between customers and grocery stores. We have seen in previous years significant outbreaks due to contamination and mishandling from Europe all the way to USA and Canada. Many which could have easily been prevented through the use of advanced technology. The use of blockchain prevents such outbreaks from occurring particularly with the power of real-time data and violations being immediately notified to any concerned parties. Blockchain has the capability of narrowing down delays of potential recalls. The World Health Organisation point out that foodborne diseases cause 600 million people to fall ill each year. 


Blockchain is about creating visibility in industries not only for consumers but also concerned entities within the business. Walmart is leading the way forward by creating the blockchain-enabled food traceability initiative enabling greater visibility, traceability and accountability for manufacturers and suppliers in the industry. They began the initiative first with tracing suppliers of green produce from 2018 and now are working their way to incorporate all suppliers into the blockchain by the end of 2019.


Predict Demand And Sales In The Retail Industry.

The use of blockchain to create greater visibility allows other aspects to also be improved within the supply chain including reducing documentation errors, tracking of products and distribution, real-time data analytics and sharing between multiple parties and creating a permanent audit trail to track the supply chain. Blockchain ultimately enables increased visibility, optimisation and forecasting to look ahead and predict demand and sales in the retail industry.


In most recent times, we have seen an increase in customer expectation. To put it simply customers, expect the best quality to be delivered within stores. With product recalls on the rise, it runs a big risk for all parties involved in the supply chain. Many company’s credibility and customer base are then risked.


Solve Increasing Expectations From Customers.

Blockchain may just be the answer to solving problems with increasing expectations from customers. Blockchain will empower companies to ensure data is available in real-time creating greater transparency for customers. By implementing blockchain throughout the supply chain for retailers, it will significantly increase their competitive edge over other retail super powers such as Amazon and delivery services.


As you can see, blockchain isn’t simply about cryptocurrency, there are a range of significant use cases.


Powerful and reliable, asset tracking and monitoring solutions.

Innovative monitoring solutions for high-value & temperature-sensitive assets.

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Awards & Recognition


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Best Temperature Monitoring Solution Provider


Awarded by India Biologics & Vaccines Outstanding Industry Awards 2022

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Adapt Ideations Recognised As A Supply Chain Leader


by Alcott Global on Supplify's Supply Chain Tech Map 2.0

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Technology Excellence in Cold Chain


Awarded at the 15th ELSC Leadership Awards


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Temperature-controlled logistics is a crucial aspect of global supply chains, particularly in the pharmaceutical industry. Maintaining the correct temperature during transportation is not just a logistical issue but also a critical factor in ensuring the safety and efficacy of life-saving vaccines and other temperature-sensitive products. As the demand for temperature-sensitive products like vaccines and biologics continues to surge, ensuring their safe transportation is paramount. Any deviation in temperature during transit can compromise the efficacy of these products, leading to significant financial losses and potential health risks. This blog delves into the evolution of temperature-controlled logistics, critical challenges faced in this sector, and groundbreaking innovations that address these challenges. With a focus on real-time monitoring through IoT solutions, we aim to showcase the advancements that contribute to the efficiency and compliance of global pharmaceutical supply chains. Evolution of Temperature-Controlled Logistics Temperature control has undergone a remarkable transformation in the last two decades. Stringent global regulations, customer demand for new temperature ranges, emerging markets with extreme temperatures, and the growing value of drugs like biologics have been essential driving forces. These factors have spurred the evolution of temperature-controlled logistics to meet the demands of a rapidly changing world. The landscape of temperature-controlled logistics is evolving, thanks to technological advancements. Trends include the growing availability of prequalified shippers simplifying the validation process, sophisticated supply chain services, a rising interest in reusable packaging, and advances in temperature-monitoring technology. These innovations contribute to the industry's ability to adapt and thrive in a dynamic environment. Temperature-controlled logistics involves managing the flow of products through a cold chain. Divided into food and pharmaceutical sectors, the global market size of cold chain logistics is projected to grow significantly. From USD 242.39 billion in 2021 to USD 647.47 billion by 2028, exhibiting a CAGR of 15.1%, the industry is expanding rapidly, reflecting its critical role in modern commerce. 3 Key Challenges in Temperature-Controlled Logistics Compliance Issues Stringent Regulatory Standards: Global temperature-controlled logistics operates within a framework of strict regulations set by health and safety authorities. Meeting diverse regulatory requirements across international borders poses a significant challenge for companies in this sector. Documentation & Reporting: Compliance involves meticulous documentation and reporting of temperature-sensitive shipments. Keeping up with the evolving documentation standards requires streamlined processes and robust systems. Validation & Qualification: Ensuring the validation and qualification of equipment and processes according to regulatory standards is an ongoing challenge. The need for continuous validation adds complexity and time constraints to logistics operations. Risks of Temperature Deviations Product Integrity: Temperature-sensitive products, especially pharmaceuticals and biologics, are highly susceptible to temperature deviations. Even brief exposure to temperature breaches during transit can compromise the integrity and efficacy of these products. Financial Implications: Temperature deviations can lead to significant financial losses for companies. Replacing or disposing of compromised products and potential legal repercussions contribute to financial challenges. Supply Chain Disruptions: Temperature deviations can disrupt the entire supply chain, leading to delays in product availability. This not only affects businesses but can have critical implications for healthcare providers and patients relying on timely access to medications. Security & Theft Concerns Value of Cargo: Temperature-sensitive cargo, such as pharmaceuticals, vaccines, and high-value perishable goods, can become a target for theft. The significant value of these products heightens security concerns throughout the supply chain. Vulnerability During Transit: The vulnerability of cargo during transit, particularly in unsecured areas, poses a constant risk. The potential for theft during transportation adds complexity to securing temperature-controlled shipments. Need for Tracking & Monitoring: Ensuring the security of temperature-sensitive cargo requires robust tracking and monitoring systems. Integrating security features, such as real-time location tracking and tamper-evident technologies, is essential to mitigate theft risks. In navigating the intricate landscape of temperature-controlled logistics, companies must address these multifaceted challenges to uphold compliance, safeguard product integrity, and ensure the security of valuable shipments. Innovative solutions, such as advanced monitoring technologies and comprehensive security measures, are crucial in overcoming these challenges and fostering a resilient and efficient supply chain.
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